For many years, IGN.com has been at the forefront of the online gaming community. With news, reviews, videos, guides, and much more, it’s no wonder that they’re popularity grew so fast among gamers. And now, they have extended their services with the IGN PC Store. This digital distribution system provides gamers with a venue from which they can download games that they buy online. The IGN PC Store extends the marketing power of what was already a popular online venue for gamers.

The store features a look that combines aspects of most other digital distributors with IGN’s own brand. A menu bar near the top allows users to select a variety of options, including various platforms, genres, special discounts, and extras. Unlike most other online gaming vendors, the extras section allows users to download strategy guides for their games. This carries on IGN’s long standing tradition of providing digital guides for videogames on nearly every platform available. This will allow users to save a trip to the store for both a game and its guide.

The rest of the site closely resembles many other similar vendors. An animation near the top alerts users to new games and deals, while the rest of the page is devoted to special titles featured under certain categories. After the link for a title is clicked, a page loads that is specifically devoted to that game. This page includes a video trailer, brief description, system requirements, and a link to purchase the title at the specified price.

Setting up an account with the IGN PC Store also allows users to access content from the original site, including guides and forums. Despite this, many users still think that the store is lacking in content and features. Some are disappointed that some very popular game manufacturers do not have their titles featured on the store. Others claim that downloading games is a hassle, requiring them to either use Direct2Drive or a browser add-on to handle the large downloads.